Preview: The Merchants of Cool
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The Merchants of Cool

"How businesses market to American teenagers, and the effect they have together on popular culture."

2001 7.2 0h 55m IMDb
DocumentaryHistoryMusic
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Storyline

A documentary on the marketing of pop culture to Teenagers.

Top Billed Cast

Douglas Rushkoff

Douglas Rushkoff

Self

Christina Aguilera

Christina Aguilera

Self

Greg Berlanti

Greg Berlanti

Self

Jessica Biel

Jessica Biel

Self

Adam Carolla

Adam Carolla

Self

Fred Durst

Fred Durst

Self

Malcolm Gladwell

Malcolm Gladwell

Self

Carson Daly

Carson Daly

Self

Lewis Goldstein

Lewis Goldstein

Self

Shaggy 2 Dope

Shaggy 2 Dope

Shaggy 2 Dope

Brian Graden

Brian Graden

Self

Tom Green

Tom Green

Self (archive footage)

Jimmy Iovine

Jimmy Iovine

Self

Jimmy Kimmel

Jimmy Kimmel

Self (archive footage)

Jamie Madrox

Jamie Madrox

Self

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